Rolls-Royce Motor Cars PressClub · Article.
ROLLS-ROYCE REVEALS ‘SPIRIT OF EXPRESSION’ BESPOKE COMMISSIONS AHEAD OF 2024 BEIJING MOTOR SHOW DEBUT
Mon Apr 22 14:00:00 CEST 2024 Press Release
Rolls-Royce Motor Cars is proud to unveil ‘Spirit of Expression’ – three magnificent Bespoke commissions of Ghost Extended, Phantom Extended and Spectre, the first-ever creations to emerge from the Private Office Shanghai, opened last year. These striking Bespoke creations will make their public debut at the 18th Beijing International Automotive Exhibition (Auto China 2024), commencing on Thursday 25 April.
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Author.
Malika Abdullaeva
Rolls-Royce Motor Cars
- Rolls-Royce unveils ‘Spirit of Expression’ Bespoke commissions of Ghost Extended, Phantom Extended and Spectre ahead of Auto China 2024 debut in Beijing
- Global creative collaboration between Goodwood-based designers and the Private Office Shanghai Bespoke designer
- Exterior colourways inspired by flora and scenery of remarkable global destinations frequented by Chinese clients
- Reflects China’s standing as one of the key markets for Rolls-Royce and the marque’s ongoing commitment to the region
“These unique motor cars have been designed and crafted for
our clients in China, who see the world as their home and rightfully
demand super-luxury products that reflect their personal tastes
through finishes, materials and contemporary crafts. Each Spirit of
Expression commission tells its own story, inspired by locations
around the world that resonate with our clients in the region — from
the beaches of Sicily to the sunset on Boracay Island. Our artisans
have brought these concepts to life with exquisite Bespoke
craftsmanship, including a unique celestial-inspired motif created
using embroidery and stainless steel. These individual motor cars
exemplify the power of our Private Office strategy. By placing
Bespoke designers in super-luxury centres around the world, they are
even better placed to translate regional preferences and codes of
luxury into fabulously personal and emotionally resonant Rolls-Royce
motor cars, creating ever-more value for our clients.”
Chris Brownridge, CEO, Rolls-Royce Motor Cars
Rolls-Royce Motor Cars is proud to unveil #Spirit of
Expression – three magnificent Bespoke commissions of #Ghost
Extended, #Phantom Extended and #Spectre, the first-ever
creations to emerge from the Private Office Shanghai, opened last
year. These striking Bespoke creations will make their public debut at
the 18th Beijing International Automotive Exhibition (Auto
China 2024), commencing on Thursday 25 April.
The ‘Spirit of Expression’ commissions perfectly embody the
tastes of the younger progressive Chinese clients – global
trendsetters who commission super-luxury products on their own terms
and in their own image.
Each exterior colourway captures a fleeting moment in time from
a number of remarkable destinations around the world frequented by
clients from the Greater China region. These range from the vivid
bloom of the Lantana flower in South America to the stunning sands of
Sicily’s Cala Luna beach and the expansive sunsets witnessed on
Boracay Island in the Western Visayas in the Philippines. Inside each
‘Spirit of Expression’ motor car, a recurring celestial motif
celebrates the night sky above these extraordinary locations and the
inspirational power of the stars.
Each of these one-of-one commissions has been envisioned as part
of a global creative collaboration between the marque’s designers in
Goodwood and the Bespoke designer based permanently in the Rolls-Royce
Private Office Shanghai. Through the growing Private Office network –
currently operating in Goodwood, Dubai and Shanghai, with further
international launches planned for 2024 – Rolls‑Royce is immersing its
talented creatives in luxury hubs around the world. Here, they can
engage with the clients on an even deeper level, thereby elevating the
marque’s Bespoke offering and experience still further, whilst also
bringing essential regional insights back to the global headquarters
at Goodwood.
ROLLS-ROYCE PHANTOM EXTENDED ‘MAGNETISM’
Representing a modern interpretation of Rolls‑Royce’s
pinnacle model, the Phantom Extended ‘Magnetism’ commission reflects
the magnetic ambiance of a beach bay under the night sky. The two-tone
exterior coachwork is finished in Cala Luna Sand, inspired by the hue
of the moonlit beach sands, and Kabira Blue, reminiscent of the
profound intensity of the horizon when the vast sea meets the midnight
sky. The exterior is completed with a double coachline hand-painted in
Arctic White and Cala Luna Sand.
Inside, the celestial concept is brought into technicolour with
a complex Starlight Headliner: 768 Galileo Blue and 576 White
hand-placed ‘stars’ make up the motif, which becomes animated by a
further eight ‘shooting stars’.
The rear waterfall is adorned with an intricate expression of
the celestial motif inlaid in stainless steel. The motif also appears
on the exquisite Gallery artwork, which is embroidered in Arctic White
thread on a Navy Blue canvas using satin stitch technique. In total,
the Gallery piece comprises 43,096 stitches, carefully placed to make
the most of the interplay between light and shadow on the textured
surface. The motif is also referenced on the passenger panel.
The front and rear reclining seats are trimmed in Blue Grey,
Navy Blue and Arctic White leather with Arctic White contrast
stitching, seat piping and headrest monograms. The door veneer is
open-pore Obsidian Ayous – a contemporary, tactile finish that
celebrates the wood’s natural grain.
ROLLS-ROYCE SPECTRE ‘ESCAPISM’
The bold colourway of Spectre ‘Escapism’ recalls the
tropics of South America, whence the inspiration for this motor car is
drawn. The two-tone exterior is finished in celebratory Lantana Red,
referencing the vivid red tones of the Lantana Flower, whose vibrant
bloom is believed to bring good luck. The upper section and coachline
are rendered in a more subdued Tempest Grey. The 23" seven-spoke
part-polished wheels have centres painted in Lantana Red, matching the
surface above. The exterior coachwork treatment concludes with a
softly illuminated Spirit of Ecstasy figurine.
Inside, the interior is presented in Selby Grey, Purple Silk and
Sunset leathers. Sunset is also selected for the seat piping, contrast
stitching and headrest monograms. Above, the Starlight Headliner
features 960 fibre-optic ‘stars’ in the Sunset hue, completed with
eight white ‘shooting stars’, formed with 192 fibre-optic lights. The
Obsidian Ayous veneer extends to the spokes of the Purple Silk
steering-wheel, which is complemented by purple instrument dials.
ROLLS-ROYCE GHOST EXTENDED ‘EXPRESSIONISM’
Rolls-Royce Ghost provides the purest blank canvas
for Bespoke personalisation. The expressive nature of Ghost is
unleashed with the ‘Boracay Blue’ exterior colour of the
‘Expressionism’ commission, evoking the sunsets over Boracay Island.
This vivid Bespoke colour captures unique hues witnessed during the
transition from sunset to twilight, when the sky appears to become one
with the Sulu Sea. This is accentuated with a single hand-painted Lime
Green Coachline, subtly referencing Boracay Island’s rich, tropical
flora and fauna. The exterior is resolved with part-polished 21-inch
alloy wheels incorporating Orbit Grey centres and Lime Green
pinstripes, shod in White pinstripe tyres.
Inside, the seats are trimmed with Black and Arctic White
leather with Lime Green accents. The latter hue also appears in the
seat and door piping, contrast stitching and headrest monograms.
The inner door pockets are embroidered with a celestial motif,
rendered in Lime Green. To add texture and depth to this elegant
expression of contemporary craft, the marque’s artisans used two
different, contrasting stitching techniques. By carefully alternating
the direction and angle of the stitch, the embroidery accentuates the
curve of the pocket, creating a subtle three-dimensional effect. A
total of 104,268 stitches are used across all four doors.
Above, the Starlight Headliner is presented in a vivid, abstract
wave pattern, like silk in the wind, mimicking the embroidered pattern
on the doors. The design is created with 520 Lime Green and 520 White
‘stars’ with eight White ‘shooting stars’ that follow the curvature of
the design.
The ‘Spirit of Expression’ Bespoke commissions will be on public
display at the Beijing International Automotive Exhibition (Auto China
2024), which takes places in the capital’s China International
Exhibition Centre (CIEC) from Thursday 25 April until Saturday 4 May 2024.
CO2 EMISSIONS & CONSUMPTION.
- Phantom Extended: NEDCcorr (combined): CO2 emissions: 345 g/km; Fuel consumption: 15.1 ltr/100 km / 18.7 mpg. WLTP (combined): CO2 emissions: 362-348 g/km; Fuel consumption: 15.9-15.2 ltr/100 km / 17.7-18.6 mpg.
- Ghost Extended: NEDCcorr (combined): CO2 emission: 343 g/km; Fuel consumption: 15.0 ltr/100 km / 18.8 mpg. WLTP (combined): CO2 emission: 359-347 g/km; Fuel consumption: 15.8-15.2 ltr/100 km / 17.8-18.6 mpg.
- Spectre: WLTP: Power consumption: 2.6-2.8 mi/kWh / 23.6-22.2 kWh/100km. Electric range 329 mi / 530 km. NEDC: CO2 emissions 0 g/km.
Further information: https://bit.ly/3XtQW7q