Rolls-Royce Motor Cars PressClub · Article.
ROLLS-ROYCE GHOST PRISM: A TIMELESS STATEMENT OF SELF-EXPRESSION
Tue Mar 12 13:59:00 CET 2024 Press Release
Many Rolls-Royce clients are powerful and influential figures in the international fashion, design and super-luxury community. These individuals apply their professional instincts, as well as their personal sensibilities, to their Rolls-Royce commissions. Based on the close relationship the marque’s designers have with these clients, they have anticipated demand for an emerging aesthetic movement and created Rolls-Royce Ghost Prism.
Press Contact.
Georgina Cox
Rolls-Royce Motor Cars
Tel: +44 (0) 7815 370 878
send an e-mail
Author.
Georgina Cox
Rolls-Royce Motor Cars
- Rolls-Royce presents Ghost Prism, inspired by the world of contemporary design
- Showcased in Gunmetal exterior paint, Burnout and black brightwork and four bold accent colours
- Embodies the preferences of clients from the fashion and design industries, increasingly compelled by dark, neutral tones with bold strokes of colour
- Limited to 120 motor cars, referencing Rolls-Royce’s 120th anniversary in 2024
- Confirms that Ghost is the purest canvas for self-expression in the luxury sector
“At Rolls-Royce, we are led by the tastes and desires of our
clients, who in many cases determine global trends in fashion and
the wider luxury sector. Ghost Prism is an extension of the personal
aesthetic of a specific subset from this group of tastemakers. The
motor car’s innovative use of dark, neutral tones with subtle
impulses of colour, places it firmly within the contemporary luxury
landscape. Our clients are experts and connoisseurs who know exactly
what they want; Ghost Prism celebrates the unique relationship we
have with them.”
Anders Warming, Director of Design, Rolls-Royce Motor Cars
Many Rolls-Royce clients are powerful and influential
figures in the international fashion, design and super-luxury
community. These individuals apply their professional instincts, as
well as their personal sensibilities, to their Rolls-Royce
commissions. Based on the close relationship the marque’s designers
have with these clients, they have anticipated demand for an emerging
aesthetic movement and created Rolls-Royce Ghost Prism.
Drawing inspiration from the world of contemporary design,
Rolls-Royce Ghost Prism showcases flawlessly finished dark, neutral
tones which are subtly accented with bold strokes of colour, creating
a timeless statement. It is this contrast between a solid form and
bright, spectral hues that inspired Ghost Prism’s name.
The example presented is shown in Gunmetal grey, which has a
rich mineral finish, produced through an exacting 10-step process in
which four layers of paint are meticulously applied, then polished by
hand for 16 hours.
In place of the marque’s classic mirror-polished stainless steel
finish, the motor car’s grille and rear-lid brightwork are presented
in high-gloss Burnout, a smoked black-grey hue. To achieve this
effect, each metal piece is hand prepared by the marque’s artisans:
first, a light abrasive is used across each piece to provide a ‘key’
for a hardwearing primer, onto which four coats of Burnout paint is
then applied. After curing, these pieces are individually polished to
ensure that they match the high-gloss brilliance of the motor car’s
coachwork. In keeping with the understated aesthetic of Ghost Prism,
the front bumper and side profile brightwork feature a deep gloss
black finish.
Clients have a choice of four bold accent colours – Phoenix Red,
Turchese, Mandarin and Forge Yellow – to complement their chosen
exterior colour and create the striking contrast central to this
contemporary design movement. The selected accent colour is applied to
the lower bumper inserts, brake callipers and coachline – a sparing
yet cohesive gesture that spans the mechanical, aerodynamic and
sculptural elements of Ghost. The subtle flashes of colour further
extend to the interior of the motor car, including the 1,040 coloured
‘stars’ in the Bespoke Starlight Headliner – each individually placed
in the leather canvas through perforated holes, precisely chalked and
punched by hand - which fill the cabin with a gentle glow.
While clients are able to appoint their interior suite with a
near-limitless number of Bespoke colourways, early Ghost Prism
commissions incorporate a light and vibrant palette, in contrast to
the bold authority of the motor car’s exterior.
Just 120 examples of Ghost Prism are available globally, a
subtle acknowledgement of 2024 being the 120th anniversary
of the marque.
CO2 EMISSIONS & CONSUMPTION.
NEDCcorr (combined): CO2 emission: 343 g/km; Fuel consumption: 15.0 ltr/100 km / 18.8 mpg. WLTP (combined): CO2 emission: 347-359 g/km; Fuel consumption: 15.2-15.8 ltr/100 km / 17.8-18.6 mpg.
Article Offline Attachments.
-
AR_Ghost Prism Press Release FINAL.docx DOCX, AR, 73.08 KB
-
Ghost Prism Press Release_FINAL.docx DOCX, EN, 74 KB